An AI-powered fitness & health app
Built a data-driven approach to algorithmically select a workout plan for app users
The story
Elavait wanted to seize the market opportunity and rapidly develop a 1st version of their iOS & Apple watch app - but lacked the technical leadership and development capacities.
Think-it’s role
We assembled a satellite team, dove into the domain and product roadmap, and built out an end-to-end development plan to launch with data-driven algorithm:
- Collected data about users while doing workouts.
- Take user medical history into consideration when creating the workout plan for the user.
- Analyzed users’ performance to reshape their customized plan according to defined formulas.
- Developed a mobile application to display the plans and the exercises for the user.
- Developed an apple watch app to track the user heart rate.
Why it mattered
We were able to build a robust technical product the bring to market with a Serverless backend, iOS mobile application and an apple watch application for a customized personal training experience. The Elavait team was able to fully focus on the product vision and go-to-market strategy, while working with a partner that was deeply invested in the vision - leading to a successful launch.
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